I recently spoke at a women’s sales conference, The Sales SheBang (www.salesshebang.com). It was my first time participating and only the 2nd year for this conference. What an awesome event!
The 3-day event started with an expert summit. The presenters and a few invited guests were given time to present on a subject where they have expertise. As some of you may know, I have an “alter ego,” the Ultimate Sales Chick. I do a podcast (listen at www.ultimatesaleschick.com), so I did my best to teach the ins and outs of podcasting. The other women shared wisdom on everything from writing your first book, to really understanding who you know and how to leverage your connections.
The next 2 days were spent in breakout sessions, either teaching or attending. What a blast! I taught on the power of personal value in the sales process. I didn’t realize how ironic that would be.
To be honest, at first I shied away from presenting at the conference. Wouldn’t we all be teaching the same thing? How much value could there be in each of us putting our thoughts and feelings behind our subject matter? I know, maybe I should start drinking my own Kool-Aid!
I learned some huge tactical lessons, but, more importantly, I learned some huge life lessons:
- Every woman had the intent to help the other participants—no ego, no ulterior motives.
- There was an ABUNDANCE of knowledge and an unending generosity to share it.
- Because we are all very different, each lesson was unique. I heard lead generation discussed in 3 different ways and took something different from each!
What can you take from this, especially in crappy times like this when we tend to feel a bit nervous, desperate and worried? Go serve! Go talk to other people you may be able to help or connect. Heck, go talk to your competitors. Think outside the box.
My personal values (and yours) make our products unique. Don’t bury your head in the sand. Learn from the wisdom around you. Celebrate it. Share it.
It comes back tenfold.
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