Selling Professional Services?

by Bill Caskey on December 2, 2008

Daryl Mather, over at Consulting Pulse, asked me to answer a few questions via email that he posted last week.

This site is mainly for consultants/professional services providers, but my belief is that selling services like this is just the same as selling products. There are things to do…and things to avoid.

  • How do I close without using closing techniques?
  • If I’m a consulting practice, do I need a salesforce?
  • How do I communicate value to constituents?

Daryl had some hard-hitting questions that caused me to think a little about applying our content to other worlds. Once again, go here to read the interview.

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